Comments on: Copywriting: Writing to Sell http://www.poewar.com/copywriting-writing-to-sell/ Writing Career Center Sun, 14 Mar 2010 19:10:04 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Copywriter http://www.poewar.com/copywriting-writing-to-sell/comment-page-1/#comment-222361 Copywriter Sun, 05 Apr 2009 01:02:08 +0000 http://www.poewar.com/archives/2004/10/23/copywriting-writing-to-sell/#comment-222361 Hi J.C., Your comment on the confusion between copywriting and business writing is spot on! I routinely have to explain this to my clients who have never understood the power of direct response and emotion based selling Chris Elliott Hi J.C.,

Your comment on the confusion between copywriting and business writing is spot on! I routinely have to explain this to my clients who have never understood the power of direct response and emotion based selling

Chris Elliott

]]> By: Article Marketing http://www.poewar.com/copywriting-writing-to-sell/comment-page-1/#comment-222129 Article Marketing Sat, 21 Feb 2009 08:26:47 +0000 http://www.poewar.com/archives/2004/10/23/copywriting-writing-to-sell/#comment-222129 Excellent article about copy writing, it helps to improve skills for copy writers, we can easily sell the quality content articles. Excellent article about copy writing, it helps to improve skills for copy writers, we can easily sell the quality content articles.

]]> By: Bull's Eye http://www.poewar.com/copywriting-writing-to-sell/comment-page-1/#comment-221429 Bull's Eye Mon, 15 Dec 2008 16:55:47 +0000 http://www.poewar.com/archives/2004/10/23/copywriting-writing-to-sell/#comment-221429 Great article. One little tip though, from one copywriter to another: use subtitles if you write a large article like this. It makes it easier to read... Great article. One little tip though, from one copywriter to another: use subtitles if you write a large article like this. It makes it easier to read…

]]> By: Safety Consultant http://www.poewar.com/copywriting-writing-to-sell/comment-page-1/#comment-200955 Safety Consultant Fri, 18 Jul 2008 06:51:31 +0000 http://www.poewar.com/archives/2004/10/23/copywriting-writing-to-sell/#comment-200955 An excellent article, is good copy not down to good old fashioned English grammer "if your baby doesn't take to milk it should be boiled"... now thats bad grammer. An excellent article, is good copy not down to good old fashioned English grammer

“if your baby doesn’t take to milk it should be boiled”… now thats bad grammer.

]]> By: Jeremy Reeves http://www.poewar.com/copywriting-writing-to-sell/comment-page-1/#comment-200737 Jeremy Reeves Thu, 17 Jul 2008 03:31:56 +0000 http://www.poewar.com/archives/2004/10/23/copywriting-writing-to-sell/#comment-200737 I like the point you made about the highest paid copywriters kind of look at the fine details of their copy instead of looking at it as a whole. I actually have a little technique I use when writing my copy so it FORCES me to do just that :) You have to realize that although 1 technique may only boost response 1,2,3%...if you fix enough of those little things - you have a huge winner on your hands. Jeremy Reeves http://www.controlbeatingcopy.com Jeremy Reevess last blog post..<a href="http://controlbeatingcopy.com/can-strange-headlines-catch-the-attention-of-your-readers/" rel="nofollow">Can Strange Headlines Catch The Attention Of Your Readers?</a> I like the point you made about the highest paid copywriters kind of look at the fine details of their copy instead of looking at it as a whole.

I actually have a little technique I use when writing my copy so it FORCES me to do just that :)

You have to realize that although 1 technique may only boost response 1,2,3%…if you fix enough of those little things – you have a huge winner on your hands.

Jeremy Reeves
http://www.controlbeatingcopy.com

Jeremy Reevess last blog post..Can Strange Headlines Catch The Attention Of Your Readers?

]]> By: David http://www.poewar.com/copywriting-writing-to-sell/comment-page-1/#comment-195744 David Sat, 28 Jun 2008 09:51:27 +0000 http://www.poewar.com/archives/2004/10/23/copywriting-writing-to-sell/#comment-195744 Excellant Article Good copy is all about creating active, vivid prose that flows with natural rhythm. The basic tools for creating rhythm in writing are: Grammar – sentence structure and punctuation. Active/ passive prose Clarity v clutter/ confusion Word choice Don't write anything… … unless you know the following: Exactly why you're writing it. What you want to get across. Who is going to read it. Then, with this firmly set in your mind, write a first draft and don't edit it until you've finished that section and any others that are closely related. Excellant Article

Good copy is all about creating active, vivid prose that flows with natural rhythm.

The basic tools for creating rhythm in writing are:
Grammar – sentence structure and punctuation.
Active/ passive prose
Clarity v clutter/ confusion
Word choice

Don’t write anything…
… unless you know the following:
Exactly why you’re writing it.
What you want to get across.
Who is going to read it.

Then, with this firmly set in your mind, write a first draft and don’t edit it until you’ve finished that section and any others that are closely related.

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